This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from MuayThaiChoice.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Tags,” and “pixels” are electronic files used to record information about how you browse the Site.
• "Cookies" are small data files placed on your device. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org or our Cookie Policy.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

Payment Information

When you make purchases through our websites, we use secure payment processors (e.g., Stripe, PayPal) and do not store your credit card or other financial information (other than confirmation that payment in a certain amount has been made). We collect contact information from you that we pass through to the payment processor to facilitate the transaction. For more information, you can review the privacy notices of our payment providers.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

• FACEBOOK: https://www.facebook.com/settings/?tab=ads
• GOOGLE: https://www.google.com/settings/ads/anonymous
• BING: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Thailand and the United States.

DATA RETENTION & SECURITY

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Your Order Information will generally not be kept on the Site longer than 180 days, primarily for processing your order through to shipment. We retain data for longer periods as necessary for accounting, legal, and archival purposes.

Security

For security, SSL (Secure Sockets Layer), the standard security technology, is used on the Site for establishing an encrypted link between our web server and your browser. This link ensures that all data passed between the web server and browsers remain private and integral.

User Accounts

Registration or membership requiring a password at this Site is not currently implemented to minimize data storage.

Financial Information

All financial information will not be asked for, collected, or reviewed on the Site. You will be redirected to secure third-party payment processors like PayPal for payment processing. You can find more information about the way in which these processors use your data in their respective privacy policies.

Consent

We will not process your order without your explicit consent to our terms and policies, including the handling of your order information. Similarly, providing device information helps us tailor useful promotions and advertisements; however, your use of the site implies consent to these practices as outlined.

You have the right to ask us to have your personal information corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

MINORS

The Site is not intended for individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.